Developed the vibrant and modern brand identity for Je Suis Vegan — a 100% plant-based brand under 1 Resto en + — including logo design, menu layout, and eco-friendly packaging concepts.
My Role: Brand Identity & Graphic Designer Project Type: Logo Design, Menu Design, Vegan Branding, Sustainable Packaging
This project involved creating Je Suis Vegan — a fresh, modern, and approachable vegan brand focused on healthy, delicious plant-based meals — as part of 1 Resto en +’s diverse food brand portfolio. The design reflects a commitment to wellness, sustainability, and contemporary taste.
My comprehensive responsibilities included:
Logo and Brand Identity:
Designed a clean, inviting logo that communicates freshness, health, and vegan values.
Established a vibrant color palette and nature-inspired visual language to appeal to health-conscious consumers.
Menu Design:
Created a structured and visually appealing menu layout, clearly categorizing starters, mains, pizzas, and desserts.
Used typographic hierarchy and subtle icons to denote vegan and vegetarian options, enhancing readability and user experience.
Eco-Conscious Branding:
Incorporated messaging such as “Healthy Diet, Healthy Planet” to align with the brand’s sustainable ethos.
Designed packaging concepts focused on eco-friendly materials and minimal environmental impact.
This project demonstrates my ability to create compelling, wellness-oriented brands that resonate with today’s conscious consumers — combining appetizing visuals, clear communication, and a strong ethical identity.
Client:
1 Resto en + (for Je Suis Vegan Plant-Based Cuisine)
