This project involved designing a presentation box and a tri-fold brochure for Fechka, a brand that specializes in natural floral waters.
The design draws inspiration from traditional floral patterns, merging them with a modern minimalist aesthetic. The delicate floral illustrations are paired with a clean, serif typeface to create a balance between heritage and contemporary style. The use of soft, earthy tones complements the natural essence of the products, while the intricate patterns add a touch of luxury.
The presentation box is both functional and aesthetically pleasing. It features a die-cut window that allows the product to be partially visible, enticing customers while also protecting the contents. The box’s design is cohesive with the brochure, creating a unified brand experience.
The tri-fold brochure is designed to provide a sensory journey through the world of Fechka’s floral waters. Each panel highlights a different product, with detailed descriptions accompanied by vivid images of the key ingredients. The layout is clean and organized, ensuring that the information is easily digestible while maintaining visual interest.